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                  Mark Smith's Analyst Perspectives

                  About the Analyst

                  Mark Smith

                  Mark is responsible for the overall direction of Ventana Research and drives the global research agenda covering both business and technology areas. He defined the blueprint for Information Management and Performance Management as the linking together of people, processes, information and technology across organizations to drive effective results. Mark is an expert in technology for business from Performance Management, Business Intelligence, Analytics to Information Management across finance, operations and IT. Mark has held CMO, product development and research roles at companies such as SAP, META Group, Oracle and IRI Software. He has experience across major industries including banking, consumer products, food and beverage, insurance, manufacturing, pharmaceutical and retail and consumer services.

                  Recent Posts

                  inRiver is a Vendor of Assurance in the 2021 PIM Value Index

                  Posted by Mark Smith on 30 July 2021

                  We are happy to share some insights about inRiver PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  IBM Named an Innovative Vendor in the 2021 PIM Value Index

                  Posted by Mark Smith on 28 July 2021

                  We are happy to share some insights about IBM Product Master drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

                  Bluestone PIM Named a Vendor of Assurance in the 2021 Value Index

                  Posted by Mark Smith on 26 July 2021

                  We are happy to share some insights about Bluestone PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

                  Stibo Systems is Innovative in the 2021 PIM Value Index

                  Posted by Mark Smith on 23 July 2021

                  We are happy to share some insights about Stibo Systems Enterprise Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Continuous Planning, Product Information Management, Price and Revenue Management, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, work experience management

                  Riversand is Exemplary and a Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 21 July 2021

                  We are happy to share some insights about Riversand PX 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Magnitude is Exemplary in the 2021 PIM Value Index

                  Posted by Mark Smith on 19 July 2021

                  We are happy to share some insights about Magnitude Agility PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Salsify is Exemplary and a Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 15 July 2021

                  We are happy to share some insights about Salsify ProductXM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Pimcore Named Exemplary and Overall Leader in 2021 PIM Value Index

                  Posted by Mark Smith on 13 July 2021

                  We are happy to share some insights about Pimcore Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Akeneo Rated Exemplary Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 12 July 2021

                  We are happy to share some insights about Akeneo Serenity drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Informatica is Exemplary and Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 09 July 2021

                  We are happy to share some insights about Informatica's Product 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations
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                  Our Analyst Perspective Policy

                  • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

                    Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@isg-research.net

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